Most of what I make has to do one hard thing: take a complex product or idea and make it land in a few seconds. Over the last decade I have shot, animated, and edited that story in every form, live footage, motion graphics, and 3D, usually start to finish and mostly for POWR2.
Inside the Reel
The reel runs from recent product work to a decade of range: rack-focus production shots, a time-lapse of a POWRBANK MAX loading onto a flatbed, the ADVANTAGE control screen closing up, a workplace testimonial cut for YouGov with WE Communications, and on-camera moments from a fictional Broadway news bit to hosting for POWR2.
Then the animation: the ADVANTAGE screen launch, a 3D camera move on the POWRBANK XPRO Plus, a blueprint-to-reality launch for POWRSYNC, tracked text on the POWR2 building, a Bauma trade-show promo, and the Hybrid 101 explainer, plus brand and social cuts for Sunshine Songs and my podcasts.
The Through-Line
Whatever the format, the job is the same: make a complex product or idea clear, and worth watching, in the first few seconds.
What I Bring
One creator, the whole pipeline.
Film & on-camera
Shooting, directing, lighting, and sound, plus hosting and presenting on camera, with a kit built for clean field audio.
Motion Graphics
Title design, data and text animation, launch and trade-show promos, and social cutdowns in After Effects and Premiere.
3D & Product Viz
Product renders and camera moves in Blender and Substance, from the POWRBANK XPRO Plus to a full 3D world used in launch videos and VR.
Reach
Made in-house, seen widely.
- POWR2's video library, 5,000+ views on YouTube and a few thousand more on LinkedIn, produced in-house instead of out to an agency.
- A full video series for YouGov, The Affluent Perspective, plus testimonial and research pieces.
- One person across the whole pipeline: concept, shoot, 3D, motion, edit, color, and sound.